Why being proactive is key to successful retention

So you’ve done the hard work - you’ve won the business, got the customer set-up and now they have everything working as they need it. So that’s it then, job done! Actually, no it’s not. Apart from the importance of maintaining a good working relationship and establishing ongoing communications with your customer - What about when their contract comes to an end? How proactive are you when it comes to retention?

Learn why we believe a proactive approach to customer retention is vitally important to running a successful business with our latest eBook.